Paying it forward

Paying it forward is an expression for describing the beneficiary of a good deed repaying it to others instead of to the original benefactor.

This store isn't even really about me. It's about the people we serve. And it's about the friends of the people we serve, and their friends, and friends of their friends. Our mission is twofold, first to inspire people to bring out their true best selves. Second, to support local and global change makers who like us, are improving the lives of those around them. I mean, come on - we're all in this together. We're all connected.

When you purchase a Gutsy Girl Club product for yourself or as a gift to someone else you are spreading love and in my book that is a good deed.  And we want to keep the momentum going.  That's why the Gutsy Girl Club is designed to support organizations and projects that inspire girls and women from around the world to reach their full potential.  

Throughout the year the club pays it forward. 100% of profits get invested into girl empowerment programs, programs that build girls up and keeps them strong.  This means Gutsy Girl Club participants receive scholarships to participate in our Gutsy Girl Club sponsored events and workshops.  In addition, national and international organizations supporting the empowerment of women and girls receive a boost with our support.  By partnering with organizations such as the One Circle Foundation, Kiva, and Girls on the Run, we hope to help make the world a better place. Built into every purchase is a vote for how together, we can pay it forward.


One of our beneficiaries: Abena (left).

Abena is Founder and CEO at Know My Arts. Abena grew up in Ghana, Africa and is now sharing her creations and African heritage in Philladelphia, PA.  Know My Arts is an online marketplace for artists in developing countries. The site allows artists to showcase, sell and auction their art to the world. The mission of Know My Arts is to financially empower artists in the developing world, while bridging the poverty gap and by allowing artists to generate a fair income while doing what they love.

To the success of girls & women everywhere,


- Heather

Chief Gutsy Girl


The adventure continues......


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The Gutsy girl club is in the business of creating an empowering community of bravistas who deeply support one another and who build each other up. Through the power of story we inspire connection with one's truth and bring out the best in each other.



Know of someone who could use a boost of inspiration? Use the share buttons below.



Please do! Just be sure to include this complete blurb with it: Heather Freeman is the Empowerment Strategist to Girls & the Women Who Love Them Most. She helps girls connect with their strengths, confidence, and happiness. Her weekly Adventures of a Gutsy Girl goes out to women who want to give the girls in their life more. If you are ready to help her unleash her power, join the club at

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